Job description
Client Overview:
Our client is a wellness and body-positive brand with a strong global wellness community.
Copywriter & Marketing Manager Overview:
As the Copywriter & Marketing Manager, you will be responsible for creating engaging content for various digital and some print collateral, most importantly EMAIL! This person needs to have the drive to create MUST OPEN emails and strong communication/creative writing skills. In addition to email, social media and digital advertising is required as well. You will also be responsible for ensuring copy is aligned with brand standards and guidelines.
Copywriter & Marketing Manager Responsibilities:
• Develop engaging and compelling content for various digital and print collateral, such as social media, email, experiential, and advertising
• Write and manage all text, social, and paid campaigns
• Compose and edit voice driven copy to produce optimal results and craft creative solutions to build the brand; adhere to brand standards and guidelines
• Manage email campaign sending/delivery process: Create, design, and edit emails in Klaviyo
• Monitor metrics and adapt strategy accordingly
• Remain current on emerging trends, implement design best practices, and provide strategic recommendations to enhance campaign metrics and performance
• Collaborate with cross-functional team members to develop creative concepts and continually develop innovative campaigns
Copywriter & Marketing Manager Qualifications:
• 2-3 years of Copywriting and Strategic Content Creation/Operations experience
• Bachelor’s degree preferred
• Klaviyo experience highly preferred
• Proven Copywriter experience – portfolio needed!
• Excellent grammar, communication, and detail-oriented skills
• Proficient with Microsoft Office Suite