As a Digital Media Buyer you will be responsible for launching digital advertising campaigns that touch millions of users.
Essential Duties and Responsibilities:
- Work with team members on launching advertising campaigns for our clients.
- Upload marketing campaigns to Google DoubleClick, Adwords, Facebook, Instagram, and other DSPs
- Monitor and pull metrics and advertising campaign data daily
- Analyze data to optimize campaigns and calculate performance (knowledge of excel formulas and pivot tables will be used)
- Analyze campaign performance and adjust campaign strategies based on several variable elements. i.e. ad quality/relevance, targeted audience, etc
- Use Photoshop for creating mockups and creatives for marketing campaigns
- Bachelor’s degree preferred
- 1 year relevant experience
- Extreme attention to detail
- Knowledge of Excel/Google Sheets, Powerpoint/Google Slides, Photoshop
- Ability to multitask. We will expect you to be able to handle multiple campaigns simultaneously and be up to date with them on a daily basis.