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Programmatic Manager

Job title: Programmatic Manager
Contract type: Full-time
Discipline: Marketing
Remote: No
Reference: 407124
Contact name: Kimberley Pare
Job Published: January 01, 1970

Job description

  •  Our Agency  client in Chicago is seeking a Programmatic Manager effectively supervise a team and set of clients with a focus on accuracy, growth, and innovation on a FULLTIME basis.

 

  • The Programmatic Manager WILL:

 

  • Manage a team of direct reports across locations.
  • Account for all aspects of team oversight, including: employee onboarding, employee training, employee performance (accountability and behavior), employee retention.
  • Overall control of workflow and assigned responsibilities within their pod. Oversee the progress of all projects and provide assistance, where necessary, to assure timely completion.
  • Ensure that projects are produced completely, correctly, and efficiently.
  • Onboard, maintain and grow assigned client base; coordinate with Account Management & Media Strategy on long term strategic roadmap.
  • Develop programmatic campaign targeting and measurement strategy, ensuring it aligns to the client’s business goals; oversee strategy implementation across all programmatic mediums (display, video, native, digital audio, CTV, digital out of home)
  • Develop action plans for achieving and measuring campaign success; Identify KPIs, processes for measurement, and optimization strategies.
  • Own performance accuracy for campaign execution, optimization, and insights for all assigned clients.
  • Quickly and tactfully troubleshoot employee and client issues.
  • Develop processes to help improve efficiency of the team. Scale processes across greater Programmatic practice.
  • Keep agency counterparts and clients up to date on industry trends and technology partners, seeking out opportunities to vet and test new technologies.
  • Research, vet and test technology partners to refine Rise tech stack and drive performance for clients.

 

  • Format: The Programmatic Manager MUST HAVE/BE:
    • 4+ years programmatic experience
    • Demonstrates excellent verbal and written communication skills with experience presenting media strategy directly to internal and external stakeholders
    • Experience creating clear and concise media proposals (media plans, media strategies, powerpoint presentations) that showcase thought leadership and creative thinking
    • Detail Oriented: ability to execute digital media campaigns flawlessly while providing robust insights and analysis
    • Developed multiple processes that impacted the profitability/efficiency of an account/team
    • Establishes themselves as trusted resource by developing relationships with key internal and external stakeholders
    • Understands technical nuances associated with various media buying platforms in order to improve client results
    • Possesses leadership skills necessary to independently manage potential issues and manage up concerns
    • Platform Expertise: Google DV360, Google CM360, The Trade Desk, Google Ads, etc.

Google Documents/Microsoft Office (Excel, Word, PowerPoint) proficiency

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