One of our clients, is in the market for a FT Technical Product Manager with specific experience within tag management and adobe analytics. Please check out the details below and let me know your thoughts!
The purpose of this job will be to support key ecommerce activities across the business, through the technical delivery of key initiatives. This role is foundational to maintaining our website analytics, evolving our website recommendations, personalization, product feeds and website testing. This will involve liaising with the wider ecommerce team, including traffic (PPC, SEO), insights, and merchandising
Responsibilities will include, but will not be limited to the following:
- 3rd party tagging on our websites
- Responsible for enhancing offerings, encompassing measuring, optimizing and placement of Adobe Recommends.
- Work to include sponsored boosting, conditional placements, cart add-ons, tuning work, additional features, data feeds in emails
- Responsible for technical delivery of personalization across our websites, using Adobe Target.
Website A/B Testing.
- Responsible for set-up of website testing
Launch & DTM work.
- Ad-hoc short-term fixes using, such as UI changes, conditional targeting, content changes
- Ensuring data is uploaded to be used for business activities such as PPC in-store attribution and Facebook
- Be the business owner for our product feeds.
- Responsible for the maintenance and optimization.
- Working with IT, relevant ecommerce contacts and Channel Advisor.
To join our band, you'll need the following experience:
- Bachelor’s Degree i.e. required, preferably in related field
- 4 years of relevant work experience (in addition to degree or years of previous experience), including knowledge of feed management, recommendation tools, tag management, and data extraction,
- Skilled proficiency with Microsoft Excel and PowerPoint for data manipulation and visualization
- Advanced proficiency using tag management, data and testing tools (Adobe Site Catalyst, Adobe Target, Adobe Launch DTM LiveRamp etc.)