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Director of Marketing

Job title: Director of Marketing
Contract type: Full-time
Location: Hoboken
Industry: Beauty
Remote: No
Salary: $150k-$180k DOE
Reference: 423227
Contact name: Alison Cusano

Job description

Our client is a top beauty brand looking to add a Director of Marketing to their growing team!


The Marketing Director will deliver a robust & profitable US marketing plan and create a holistic fragrance experience for the client at all touch points. They will oversee 360 execution for marketing plans and will strengthen their digital and in store footprint to drive growth.


• US 360 fragrance strategy and execution: media, social, creative, events, PR & Influencer Marketing

• Market analysis to identify trendy and successful business drivers to influence go-to-market activations and plans.

• Prepare Launch plan per retailer based on brand objectives and guidelines

• Manage events/animation creation and ensure premium execution in store

• Manage promotional budget and allocation of spend with overall goal of profitability

• Participate in preparation of national yearly seminar

• Lead and manage a team of marketers


• Bachelor’s degrees required

• 10+ years of marketing experience, fragrance experience is a MUST

• Proven successful track record in marketing

• Passion & enthusiasm for fragrances

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