Job description
Our medical device client is looking to add a Social Media Specialist to their team. While initially a 3-4 month contract, our client has the intention of extending this contract for the right fit. This is a role for social media experts who loves thinking outside the box for content creation!DECRIPTION:
- Manage a cross functional team, including global regions, to build/modify an editorial plan by month and quarter, covering goals, content strategy, and themes related to sales need/approach, product launches, society meetings, and overall marketing initiatives
- Create copyright for society meetings, and one-off requests, own creative direction for society digital asset needs, from vision to final creation and approvals
- Manage editorial content, and calendars for all social activity on LinkedIn, in the US and EU
- Manage all approvals for social assets and toolkits to collect feedback, optimize assets including required risk balance statements, and secure approval by post dates from cross functional teams
- Post, monitor, and manage all outgoing social posts across US and Europe, while updating and reporting out a dashboard with overall performance of social activity on a monthly and quarterly basis
- Utilize appropriate analytics and tracking services to monitor and optimize performance, including audience growth and engagement
- Understanding of the digital consumer environment inclusive of paid, owned and earned social strategies, and how they work together
- Experience in managing a cross functional team to build the right voice for paid and owned social posts, while implementing it into social posts
- Utilize appropriate analytics and tracking services to monitor and optimize performance, including audience growth and engagement
- Data-driven approach for insights with clear actions and follow-through
- Bachelor’s degree in Marketing, Communications, or related field and at least 3+ years of Digital Marketing and/or Communications experience
- Experience developing business-to business marketing communications?
- Experience in managing a business page for LinkedIn channel
- Experience in working with PowerPoint, Excel, outlook, khoros is a plus
- Experience working in a matrixed organization, leading cross functional team projects
- Experience with medical technology/medical device industry
- Have excellent written and verbal communication skills with the ability to effectively communicate with multi-disciplinary teams across multiple level
- Collaborative approach in working with cross-functional teams
- Strong bias for action and attention to detail
- Organized and able to prioritize business demands in social media presence
Expired job