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Social Media Specialist

Job title: Social Media Specialist
Contract type: Freelance
Location: Minneapolis
Discipline: Marketing
Remote: Yes
Salary: $30-33/hr
Reference: 448784
Contact name: Alaina Kittrell

Job description

Our medical device client is looking to add a Social Media Specialist to their team. While initially a 3-4 month contract, our client has the intention of extending this contract for the right fit. This is a role for social media experts who loves thinking outside the box for content creation!

  • Manage a cross functional team, including global regions, to build/modify an editorial plan by month and quarter, covering goals, content strategy, and themes related to sales need/approach, product launches, society meetings, and overall marketing initiatives
  • Create copyright for society meetings, and one-off requests, own creative direction for society digital asset needs, from vision to final creation and approvals
  • Manage editorial content, and calendars for all social activity on LinkedIn, in the US and EU
  • Manage all approvals for social assets and toolkits to collect feedback, optimize assets including required risk balance statements, and secure approval by post dates from cross functional teams 
  • Post, monitor, and manage all outgoing social posts across US and Europe, while updating and reporting out a dashboard with overall performance of social activity on a monthly and quarterly basis
  • Utilize appropriate analytics and tracking services to monitor and optimize performance, including audience growth and engagement
Ideal Skillset:
  • Understanding of the digital consumer environment inclusive of paid, owned and earned social strategies, and how they work together
  • Experience in managing a cross functional team to build the right voice for paid and owned social posts, while implementing it into social posts
  • Utilize appropriate analytics and tracking services to monitor and optimize performance, including audience growth and engagement
  • Data-driven approach for insights with clear actions and follow-through
Must Have: Minimum Requirements
  • Bachelor’s degree in Marketing, Communications, or related field and at least 3+ years of Digital Marketing and/or Communications experience
  • Experience developing business-to business marketing communications?
  • Experience in managing a business page for LinkedIn channel
  • Experience in working with PowerPoint, Excel, outlook, khoros is a plus
  • Experience working in a matrixed organization, leading cross functional team projects
Nice to Have:
  • Experience with medical technology/medical device industry
  • Have excellent written and verbal communication skills with the ability to effectively communicate with multi-disciplinary teams across multiple level
  • Collaborative approach in working with cross-functional teams
  • Strong bias for action and attention to detail
  • Organized and able to prioritize business demands in social media presence
Expired job
Expired job

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