Job description
Position Title: CopywriterOffice location: Kohler, WI
Work Mode: Hybrid
Kohler Co.’s award winning creative collective is seeking a dynamic and experienced copywriter to join
the growing team. This passionate writer will execute creative primarily for Kohler’s hospitality
portfolio, which consists of an exciting and expanding group of businesses, including but not limited
to:
LODGING: The American Club, Lodge Kohler, Inn on Woodlake
GOLF: Whistling Straits, Blackwolf Run
WELLNESS: Kohler Waters Spa, Yoga on the Lake, Bold Cycle
CULINARY: The Immigrant Room, The Wisconsin Room, Taverne on Woodlake
LOCAL: Kohler Original Recipe Chocolates, The Shops at Woodlake
EVENTS: Kohler Food & Wine, Frozen Fairways, Wine Pairing dinners, Artist Collaborations, and more
You will collaborate with designers, art directors, the photo studio, other copywriters, and business
partners to help creatively fulfill cross-channel deliverables. Reporting to the hospitality team’s ACD,
your words, creativity, and bold thinking will provide an elevated voice and ensure the continued
evolution of the brands.
RESPONSIBILITIES
While a collaborative approach is key, the following cover the main responsibilities:
• Develop fresh content that engages and delights customers; write inspiring and sophisticated
copy while retaining a sense of warmth.
• Follow and champion brand voice guidelines across multiple owned channels.
• Craft 360-degree campaigns with a strategic POV.
• Flex across various print and digital projects (emails, print collateral, social media, paid
digital, video storyboards, scripts, OOH and more).
• Stay up to date on best practices; understand the nuances of paid & organic platforms.
• Collaborate with other team members with a positive and encouraging energy.
• Manage multiple projects and deadlines with grace.
• Present clearly, take feedback gracefully, move forward.
• Approach creative with a poetic spirit and a lively, journalistic mindset.
• Attend events, interact with guests, and conduct interviews in an approachable and
professional manner.
• Occasional travel required.
EDUCATION AND EXPERIENCE REQUIREMENTS
• 4+ years of experience in advertising or an idea-led in-house agency.
• Hospitality and luxury brand experience is a huge plus. If not applicable, must have passion
for the aforementioned.
• A portfolio which demonstrates creative abilities, innovative thinking, craftsmanship, cultural
awareness, and voice.
• Multi-channel / 360-degree campaign experience required.
Internal Communication: For internal & partner use only.
• Solution-oriented, nimble problem solver, kind collaborator.
• Understands the importance of details.
• Clear and confident presenter, active listener.
• Bachelor’s degree in a relevant field preferred.
RELATIONSHIPS AND CONTACTS:
• Individual Contributor
• Reports to ACD
Why Work at Kohler Co.?
Kohler Co.'s mission is to contribute to a higher level of gracious living for those who are touched by
our products and services. We understand that it takes investment in our associates’ development to
make that happen. So, we offer ongoing investment in everyone’s personal development and the
opportunity to collaborate with others across functions and roles at Kohler. In addition to the
investment in your development, Kohler offers a benefits package including a competitive salary,
health, vision, dental, 401(k) with company matching, and more!
About Us
Beyond the competitive benefits and compensation, Kohler proudly offers a rich history, steeped in
creativity and a commitment to our associates and communities. We invite you to learn more about
our culture and company at www.kohlercompany.com.
It is Kohler’s policy to recruit, hire, and promote qualified personnel in all job classifications without
regard to race, creed, religion, age, sex, sexual orientation, gender identity, marital status, national
origin, disability or veteran status. If, as an individual with a disability, you need reasonable
accommodation during the recruitment process, please contact kohlerjobs@kohler.com. Kohler Co.
is an equal opportunity/affirmative action employer
