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CRM Manager

Job title: CRM Manager
Contract type: Freelance
Location: El Segundo
Discipline: Marketing
Remote: No
Salary: 45-50/hr
Reference: 462623
Contact name: Monica Cheng

Job description

Global Beauty Brand is seeking a CRM Manager with an expertise in retention to join their team. You will be responsible for the  planning and execution of retention programs with a focus on email and SMS. The ideal candidate is data-driven, tech-savvy, detail-oriented, creative problem solver and has a proven track record in driving success in email and SMS channels.  

-Responsible for planning, and executing CRM campaigns across email and SMS
-Be hands on in customer segmentation and audience strategies utilizing customer data and CRM tools
-Develop and build experimentation initiatives (A/B testing)
-Utilize data analytics tools to extract actionable insights, measure campaign performance, and inform decision-making. Present results and propose go-forward plans. 
-Manage end-to-end email and SMS lifecycles

-5 years + CRM/email marketing 
-Beauty or CPG experience preferred
-Experience with Google Analytics, Klaviyo, Shopify

Contract- 40 hours a week
Hybrid Schedule 1-2 days
Start- asap
Expired job