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CRM Manager

Job title: CRM Manager
Contract type: Full-time
Location: Culver City
Industry: Marketing
Remote: No
Reference: 427448
Contact name: Shelby Glass
Job Published: January 01, 1970

Job description


The CRM Manager is responsible for the CRM- and loyalty strategic and executional activities across our client's company. Collaborating with cross-functional partners and the Director of E-Commerce & Marketing, you will manage all aspects from strategic planning, design, flow setups, KPI creation, and hands-on execution of the CRM, loyalty, and membership programs for both e-Commerce and stores. 

5 days a week on-site with some flexibility down the road! 

 Primary Functions & Responsibilities
· Design the 360 CRM and Loyalty strategy for all channels including
“business as usual” database growth, segmentation, and activation, as well as driving the new Membership/Loyalty project from strategy to implementation
· Participate in the development and execution of strategic and tactical business plans with other members of the cross-functional team supporting the eCommerce and store strategy
· Develop and oversee the effective planning execution of CRM/Loyalty – over time building a CRM team that works effectively with other functions such as brand, marketing, and customer support
· Manage all aspects of analytics related to CRM and communicate relevant information to team members, executive leadership, and cross-functional partners

Requirements:
·    5+ years of omni-channel CRM management and loyalty strategy focused around HubSpot
·    Keen understanding of retail and e-commerce sales operations and activities
·    Entrepreneurial mindset with strong interpersonal leadership and relationship management skills, with the ability to lead/collaborate with direct reports and cross-functional team
·    Deep experience in the following areas: email & push marketing, HubSpot, loyalty campaign structure, membership strategy, analytics
·    Ability to project manage with 3rd party vendors to ensure general operations of the website
·    Advanced understanding of e-commerce technical operations and web-based retail platforms
·    Demonstrated ability to hire and retain top talent, creating successful teams
·    Proven ability to effectively think through complex issues and creatively problem solve
·    Demonstrates a positive attitude, honesty, and integrity every day
·    Dynamic work ethic including effective time management
·    Ability to work well both independently and in a collaborative or team setting
·    Excellent oral communication skills with the ability to effectively and accurately communicate at all levels of the organization
·    High degree of accuracy, organizational and communication skills, detail-oriented and strong team player
·    Ability and willingness to work a flexible schedule

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