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Marketing Program Manager

Job title: Marketing Program Manager
Contract type: Full-time
Location: Atlanta
Discipline: Marketing
Remote: No
Reference: 464592
Contact name: Christine Lyle

Job description

Our client is looking for a detailed and self-driven Marketing Program Manager with high EQ as well as the ability to command a room. The position is a hybrid one with 2 days/wk onsite.  

Responsibilities
  • Managing programs and campaigns to drive brand awareness and lead generation across 3 brands.
  • Gathering business needs and requirements, guiding the overall positioning and messaging for the brands, and ensuring timely, accurate communication of Marketing’s efforts to your stakeholders.
  • Building and maintaining trust and credibility with your colleagues and stakeholders. 
  • Working collaboratively to execute campaign strategies, taking a variety of projects from ideation through final execution
  • Managing change throughout the life of each project; monitoring project status, and ensuring changing resource and project requirements are communicated to all members of the project team
  • Becoming the SME across brands' products, services, and competitors
  • Following and analyzing market trends to position products and services
  • Aligning stakeholders when inputs or process is ambiguous in nature •
  • Establishing relevant KPIs at outset of each project to determine ROI of our marketing efforts
 
Qualifications
  • 7+ years of project management or professional services experience
  • Proficient in MS Office applications, Adobe Acrobat Professional
  • 3-5 years direct client interaction and management; managing a variety of personalities and viewpoints.
  • Proficient in Project Management tools such as Monday.com, Wrike, or Basecamp
  • Experience with CRM Platforms like HubSpot
  • Skilled at connecting multiple dots to ensure all communication touch points are updated, accurate and consistent across the organization
  • Understanding of creative production
  • A self-starter who is curious
  • Exceptional time management skills
  • Excellent writing and communication skills
  • Cool, calm, collected and collaborative
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