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Paid Digital Media Manager

Job title: Paid Digital Media Manager
Contract type: Full-time
Location: Golden
Discipline: Marketing
Remote: Yes
Salary: $80,000/year - $90,000/year
Reference: 463049
Contact name: Christina Lustig

Job description

Timing: ASAP
Duration: Ongoing full-time
Hours per week: 40-45, maybe 50 a few busy stretches of the year
Location: Fully remote (CO candidates preferred)
*MUST be located in Colorado, Oregon, Washington, Utah, Nevada, Arizona, Texas, Illinois, Indiana, Montana, Kansas, South Dakota, and Wyoming due to time zone alignment and ease of travel.
Salary: $80-90K DOE + 5-10% bonus potential

One of our small media agency clients is looking for a Digital Paid Media Manager to join their small team as the in-house platform expert supporting paid ad campaigns for several key B2B clients accounts.

The Digital Paid Media Manager must be a team player, proactive communicator, outgoing, invested in the agency team/culture, and an expert in Meta/LinkedIn/Google/Microsoft/Amazon/Pinterest Ads, Apple Search, and fully proficient with Google Campaign Manager tags and tracking setup in Google Tag Manager.

This Digital Paid Media Manager will be part of an award-winning small agency team that is passionate about providing high-touch service and strategic expertise to their clients, culture fit is of the utmost importance and our client is looking for candidates with a proven track record of driving superior results, and who align with their values of growth, excellence, and integrity.

Ideal Digital Paid Media Manager candidates will have:

- 5+ years of experience in media, self-service platforms, and agency. 
- Hands-on-keyboard experience building paid media campaigns with Meta Ads, LinkedIn Ads, Twitter Ads, Google Ads, Microsoft Ads, TikTok Ads, Pinterest Ads, and Amazon Ads.       
***A personal social account is required
- Ability to deliver proven media campaign results. 
- Thorough understanding of local to global B2B, B2C, and DTC media objectives and applicable platform strategies.  
-  Skilled in Google Campaign Manager, Google Tag Manager, Google Sheets, Microsoft Office, Mac OS, and Trello. 
- GA4 and Datorama preferred.  
- Supports a vibrant environment and good culture by living our core values.
- Believe in our purpose and see yourself in our core values.
- Thrilled to join a small team and directly impact the company’s success.
- Aptitude for data, software, technology, and hands-on-keyboard media trading. 
- Thrives in established processes and procedures. 
- Deeply understands a media campaign lifecycle and how each platform works. 
- Holds an extraordinary passion for details and prides on precise, polished work. 
- Knows how to get to the “why” when evaluating data.   
- Team player who can work effectively in a collaborative environment.
- Self-starter whose skills require limited oversight. 
- Yearning for growth and educating others.
- Excited about AI and the applications it brings to creative and media. 
- Comfortable in presenting to clients. 
- Energized by providing high-touch service and results for brands that make a difference in the world.

Job Responsibilities:

Ad Platforms 
- Be the in-house search, social, demand-side platform, and Google Tag Manager expert. 
- Owner and executor of platform strategy development, setup, technical implementation, and campaign stewardship.
- Provide forward-thinking platform strategies to meet or exceed benchmarks. 
- Write search creative copy. 
- Steward of platform management that includes optimizations, pacing, and analysis. 
- Pace budget to ensure full campaign delivery. 
- Draw key learnings and insights for managed campaigns.
- Deliver impactful and persuasive presentations.  
- Develop and implement tracking strategies using Google Campaign Manager. 
- Implement Google Campaign Manager and ad platform tracking using Google Tag Manager.  
- Build custom Google Tag Manager triggers while understanding code and doing light coding.  
- Maintain best practices for client and campaign tracking management. 

- Collaborate with the media team to integrate self-service work with the overall media plan. 
- Keep the media team informed of performance, delivery, and optimizations. 
- Acknowledge team members when a job is well done!  
- Hold yourself and your team members accountable.   

- Educate team on self-service platform best practices. 
- Stay apprised of new technologies and trends and keenly understand the platform media landscape.
- Facilitate the development and documentation of best platform practices to improve operational efficiencies. 

- Provide 1 social post per week for GMW social platforms.
- Schedule the team’s social posts on Loomly 

*Fully remote (CO candidates preferred)
**Flexible weekly Mon-Fri schedule between 7am-7pm MT
***Occasional travel required 2-4x per year
****Eligible for 13+ days PTO, 10 paid holidays including birthdays, flex time during December holidays, 99% company-paid medical, dental, and vision, 100% company-paid life insurance, short/long term disability, employee assistance program, and a 3% retirement match after first year of employment.
*****Monthly technology and professional development stipend
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