One of the first things many people do in the morning, often before they even get out of bed, is check their email. In today’s digitally focused world, where email often comes before coffee, email marketing is more important than ever. But email marketing today is much more than just sending off a templated message to a company mailing list. If you are committed to turning p...
After working hard as an employee to build your career in the graphic design field, you’re ready to go solo and become a graphic design freelancer. Venturing out on your own can be an equally exciting and nerve-wracking endeavor. The good news is that with proper planning and preparation you can get your freelance graphic design business off the ground smoothly and set yours...
During times of economic uncertainty, an organization might consider implementing a hiring freeze to protect company finances and keep the business operational. Sometimes a hiring freeze is put in place in conjunction with layoffs and other times it’s used to prevent layoffs.So, what exactly does a hiring freeze entail? Typically, a hiring freeze means a company has decide...
If your company is looking to create a compelling brand image that captures your target audience’s attention, adding a highly skilled brand manager to your team might be just what the doctor ordered. So, what exactly is a brand manager? Brand managers are responsible for developing and promoting a company’s brand strategy and then ensuring that the projected brand image is p...
